The Purpose of Feedback
The reasons we call the agent who showed your home are:
- To jog the agent’s memory about your home so that we may inspire a second showing.
- To answer any questions or concerns the buyer expressed so that your home may be reconsidered.
- To get reaction from the buyers or agents that might help us to better market your home.
Please note: Agents do not usually give a full critique of a home that they have shown. If they showed many houses, they honestly may not remember yours in detail. Also, if an agent doesn’t call us back, it usually means that the buyers are not interested.
Interpreting Feedback
| "The Buyer thought the house was too small." | The Buyer found larger homes for the same price. |
| “They liked the house but bought another one.” | They found other houses that were better values. |
| “They liked the house but bought a new home.” | Buyers will pay 10-20% more for new construction. |
| “They didn’t like the carpet, etc.” | The Seller should replace the carpet and anything else that dates your home and can be replaced relatively easily. |
| “They thought the yard was too small, the street too busy…” | They found other homes with larger yards, quieter streets… |
| “They didn’t like the floor plan.” | They didn’t like the floor plan. |
Price objections are always clothed in different terms.
Seller’s Goal: To offer the greatest value in the price range.
Image by © Roger Richter/Corbis
